Contextual relevance: The next wave of hyper-personalised mobile experiences
We help media and entertainment companies discover how user context can deliver the next level of engagement.
Audio providers
Deliver personalised audio based on the user's situation
Increase ad revenues through contextual targeting options
Customers include:
Music streaming, radio, podcast, audiobooks
Content providers
Enable delivery of the right content at the right moment
Advanced context-based insights to increase user engagement
Customers include:
Online publishing, video, social networks
Mobile gaming
Advanced game analytics by correlating in-game and user activity
Boost in-app revenues by giving accurate context to the content
Customers include:
Game publishers, studios, developers
Target behavioural audiences at scale and in real-time
Customers include:
SSPs, ad-exchanges/networks, DMPs
Mobile advertising
